Press Releases McDonald’s Birthday. Etisal celebrated in January 2008 the first year anniversary of operating the McDonald’s home delivery call center operations. The call center receives home delivery requests, logs the order, sends it to the most appropriate restaurant and follow-through until successfully delivered. New members of Riadaa Group Riadaa group is finalizing the legal procedures to establish a new company “Hands-On” specialized in Management consulting. Hands-On has its branches in the USA and Egypt and the Saudi Branch will enable Riadaa group to address a new segment of the market with all sort of management consulting services. Taajeer In January 2008, Etisal started the handling the customer care line on behalf of Taajeer company responding to calls related to leasing of vehicles, homes and land purchase. Etisal added flexibility to the Taajeer operation where call handling capacity is adjusted during campaign time to maximize the ROI of advertisement. McDonalds Saudi Arabia gave Etisal the trust to operate their call center, and receive their orders. - Jan 2007 Bank Al Bilad has singed direct sales service agreement with Etisal to sell the bank’s unique Islamic products through Etisal direct sales force starting in Riyadh and to be extended covering the kingdom gradually. Islamic Arab Insurance Company to sign a contract with Etisal for customer service via phone, fax and email. – August 2006 Etisal celebrates its fourth year of operation by expanding its call center capacity to over 100 seats providing 24x7 service. Etisal upgrade – ITP Technology Riadaa Maximizes Contact Centre Efficiency with                                                         Altitude Software – CRM TODAY  ....................................................................................